bankESB promotes Raines to Vice President, Retail Administration

bankESB recently promoted Tiffany Raines to vice president, retail administration.

Raines, of Belchertown, joined bankESB in 2018 as assistant vice president, branch officer of the Holyoke branch and was promoted to vice president, branch officer in 2021. She has nearly 25 years of banking experience, including her previous roles as assistant vice president and banking center manager at PeoplesBank in West Springfield and Amherst.

To her new role, Raines brings extensive management and supervisory experience, with a focus on forging new customer relationships, customer service, training, and compliance. In this role, she will serve as the liaison between the bank’s branch network and as other departments across bankESB and its parent company, Hometown Financial Group, in order to foster communication, develop organizational awareness, and achieve operational excellence. She will also be responsible for managing the bank’s suite of deposit products.

Raines currently serves on the board of The Care Center of Holyoke.